Entries by Kenzie Anderson

Convenience is King

Convenience is a commodity that shouldn’t be taken lightly. It has a value that people will pay top dollar for. Instead of having to go out of their way to get something, people will happily pay to have it delivered. The popularity of Amazon Prime and Grubhub is built on convenience. How can you make […]

Wellstone Memorial Website Launch

About the Wellstone Memorial & Historic Site Honoring Paul Wellstone: Memorial Website Creation In October 2002, a plane carrying Senator Paul Wellstone tragically crashed near this site enroute to Eveleth airport. As the 20th anniversary of the crash approached, we were honored to design a website for the Memorial Site. The site pays tribute to […]

Abiding Savior Lutheran Church Website Launch

Abiding Savior Lutheran Church of Elk River, MN. The project included a logo refresh and a new website design. We had a great time putting these together for Abiding Savior, and wanted to show off what we’ve done for them.  Abiding Savior Lutheran Church Abiding Savior Lutheran Church is located in Elk River, Minnesota. They […]

The Value of Values

The Power of Core Values in Business Success Every business needs something unique to stand out, especially in competitive markets. Often, that defining factor is your core values. These values represent your non-negotiable principles—the deeply held beliefs that drive your business decisions and actions. Unlike cookie-cutter ideals, authentic core values create loyalty and foster strong […]

Churches Embrace Online Worship

With the impact of COVID-19 on large gatherings, churches and places of worship have had to change how they share their message. In the past, some churches have offered ways to view or listen to services online, but now it’s becoming the norm. Those worried about getting sick or feeling under the weather can continue […]

Local Services Ads

By now you’ve probably heard of Angie’s List, Home Advisor, and other websites for customers to find professional services in their area. Those sites can be helpful to get leads for your business, but many people get frustrated with them and the constant sales tactics to serve their own interests instead of helping your business […]

WordPress Basics – What is WordPress?

Are you ready to learn more about WordPress? At VantagePoint Marketing, every website comes with free WordPress training to give you a better understanding of the platform, which lets you take control of your website as much or as little as you’d like. This article is the first in a series of articles about using […]

It’s Website Refresh Season!

A study by Stanford showed that 75% of users will judge a company’s credibility based on the design of their website. Are you giving people a good impression with your website? If not, it’s time for a Website Refresh with rebranding. 

Small Business Support

Adapting to the Challenges of Remote Work Many businesses have shifted to remote work to stay operational while helping prevent the spread of COVID-19. But what if your business relies on in-person services or products? It’s time to get creative and explore solutions to keep your business thriving. While government loans may offer temporary relief, […]

Year-End Review

This article contains links to outside businesses used and recommended by VantagePoint Marketing. These are businesses we believe in and want to support, we receive no compensation for providing these recommendations. As the holidays wrap up and the year comes to an end, it’s a good time to take a step back and review your […]

How to Make the Most Out of the Holidays

The holidays are just around the corner, and you know what that means. Family, parties, gifts, and emotions. It’s possible to have your holiday marketing and shipping strategies locked down and totally figured out without planning for the time you’re not working. Let’s go through some tips to help us all enjoy the holidays!

Small Business Marketing vs. Small Town Marketing

Small towns across our nation are populated with hard-working Americans living the dream. While every small town tends to share the same timeless appeal, they aren’t easy to label. They’re unique with character, history, and culture. Some small towns are busy and rich with pride and history. They’re often responsible for the growth of the […]